| 內容簡介 | From financial capital in the 1980s to human capital in the 2000s, the modern corporation has witnessed a substantial shift in what constitutes its key strategic resource.
In this presentation, Professor Christopher A. Bartlett traces the change from a "strategy, structure, systems" doctrine to one of "purpose, process, and people." He argues that organizations are social as well as economic entities and that by cultivating a culture based on a belief in people, they can stimulate employees to produce extraordinary results. He highlights specific ways organizations can recruit and develop human capital, with examples from 3M, Motorola, and Microsoft.
Christopher Bartlett is the Thomas D. Casserly Jr. Professor of Business Administration at Harvard's Graduate School of Business Administration. He received an economics degree from the University of Queensland, Australia (1964), and both master's and doctorate degrees in business administration from Harvard University (1971 and 1979).<摘錄自媒體封面或內頁> |