| 內容簡介 | Beyond the Innovator's Dilemma: Opportunities for New Growth Businesses, a Harvard Business School Publishing audioconference CD-ROM, features Clayton M. Christensen, author of the worldwide best seller The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail. In this 90-minute presentation, Christensen walks you through the key steps to construct such a model for your business. He will help you understand how to better address such questions as: How do we beat our competitors? Which customers should we target? Which products, with which features, will our customers want to buy? Which aspects of the innovation process should we outsource, and which should we keep in-house? Who are the right people to manage this project or this business? This CD-ROM includes a copy of the slides used in the presentation, as well as a free HBR article, "Skate to Where the Money Will Be," by Clayton M. Christensen and Michael Raynor.
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