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應用科學類  >  商業;經營學  >  企業管理  >  管理理論;經營管理  >  經營政策  >  
   系統號碼312018
   書刊名Trouble at the top=企業高層面對的難題. VII(2). Cheese wars
   主要著者英國國家廣播公司(British Broadcasting Corporation)
   出版項臺北市 : 科技企業, [2008]
   索書號494.16 8855
   標題企業管理
商業財經
公播版專區
   叢書名BBC learning
   
    
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 資料類型狀態應還日期預約人數館藏地索書號條碼號
找書DVD洽流通櫃台 (Contact the circulation)0總館
公播視聽區
494.16 8855 [2008] v.7-2DVD8062

內容簡介Cheese wars:
Following the plight of British cheese farmers who have been spurned by British supermarkets in wake of the 2001 foot and mouth scare. They have brought in a commercial director to launch a locally made brand of extra strong cheddar into the international marketplace. With £20 million of cheddar potentially going to waste if the launch doesn’t work, there are many livelihoods at stake.<摘錄自媒體封面或內頁>

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