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   系統號碼884009
   書刊名Developing digital marketing : relationship perspectives /
   主要著者edited by Park Thaichon and Vanessa Ratten.
   其他著者Thaichon, Park,;Ratten, Vanessa,
   出版項Bingley, UK : Emerald Publishing Limited, 2021.
   索書號HF5415.1265.D48 2021
   ISBN9781800713499(hardcover)
   標題Internet marketing.
Internet marketing.-fast-(OCoLC)fst00977272
   
    
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內容簡介Developing Digital Marketing: Relationship Perspectivesprovides a holistic perspective about the role of digital marketing in the global economy, helping readers to understand the shift from traditional marketing to more novel and innovative forms.

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